Podcast

A Founder's Life:

Balancing Entrepreneurship, Family, Health, & Fun​

Podcast

A Founder's Life:

Balancing Entrepreneurship, Family, Health, & Fun​

Why Family Is the Engine of Entrepreneurship - David Mink - S4 - E2

What do custom mattresses, thyroid cancer, and a 50-person marketing agency have in common? 💡

In this episode of A Founder’s Life, David Mink, CEO of Avalaunch Media, shares his incredible journey from building one of the first custom mattress e-commerce businesses to scaling a thriving digital marketing agency — all while raising six kids and overcoming a serious health scare.

Listen to Podcast

Listen Our Podcast On

Guest Info

david-mink Headshot

David Mink is the founder and CEO of Avalaunch Media, one of the fastest-growing marketing agencies in the United States. Since launching Avalaunch in 2012, David has scaled the company to an 8-figure business with 50 team members, working with some of the world’s most recognized brands including Red Bull, GoPro, Microsoft, AT&T, and Tige.

David’s entrepreneurial journey began in college when he co-founded one of the first custom mattress e-commerce businesses, growing it into a 7-figure company before moving on to earn his law degree. Along the way, he discovered a passion for digital marketing and the impact it could have on transforming businesses. That passion became the foundation of Avalaunch Media.

Over the past 15 years, David has:

  • Built and scaled companies across multiple industries

  • Grown Avalaunch Media into a national leader in digital marketing

  • Spoken at dozens of marketing and business conferences

  • Served on the Digital Marketing Advisory Board at Utah Valley University

  • Helped companies in legal, insurance, B2B SaaS, healthcare, e-commerce, and financial services maximize their marketing ROI

From working with hundreds of companies, David has seen a clear pattern: businesses with well-structured marketing organizations thrive, while those without waste time and money. To solve this, he pioneered the first fractional CMO, agency-backed solution, giving businesses access to strategic marketing leadership supported by a full-service team.

David’s mission is simple: to share his expertise and build scalable marketing systems that help businesses grow, succeed, and create lasting impact online.

Show Notes

About this Episode

What do custom mattresses, thyroid cancer, and a 50-person marketing agency have in common? 💡

In this episode of A Founder’s Life, David Mink, CEO of Avalanche Media, shares his incredible journey from building one of the first custom mattress e-commerce businesses to scaling a thriving digital marketing agency — all while raising six kids and overcoming a serious health scare.

Highlights

Early Career: Started in entrepreneurship through a hotline job, later launching a custom mattress company.

Big Challenge: Facing a thyroid cancer diagnosis that reshaped his priorities.

Turning Point: Founding Avalanche Media and scaling it to a 50-person team.

Personal Growth: Redefining balance across physical, mental, social, and spiritual dimensions.

Business Success: Building a thriving digital marketing agency serving diverse clients.

Future Vision: Teaching entrepreneurs to recognize patterns and lead from purpose.

Resources

👤 Connect with Today’s Guest – David Mink

Website: https://avalaunchmedia.com/

LinkedIn: https://www.linkedin.com/in/davidmink/

Episodes

Subscribe for thoughtful reads & updates: