Will Gray is the Chief Operating Officer at Potomac, an asset management firm serving financial advisors with investment solutions and risk management processes.

Originally from Australia, Will developed a passion for problem-solving during childhood visits to his grandparents’ chicken and cattle farm, where fixing equipment and finding practical solutions were part of everyday life.

After university, Will spent a year traveling the world before moving to New York with little more than a backpack and a goal of working on Wall Street. Through persistence, networking, and a willingness to embrace uncertainty, he built a career in financial services.

Today, Will lives in Washington, D.C., with his wife and two young children. He combines his passion for systems, operational efficiency, and decision-making with a disciplined approach to family, health, and personal development.